The programme was a great follow up to the story we commented on back in July, which revealed that a rise in the presence and concentration of MI in leading personal care products was causing an eczema epidemic here in the UK.
Further investigation by the BBC has found that 10% of patients seen by dermatologists with suspected eczema have an allergy to MI.
Compare that to the last ingredient that was banned for use in the UK due to its irritancy, Methyldibr
As a certified organic and sensitive skin-friendly company obviously MI is an ingredient Pai would never use, and I hope the seriousness of these findings prompts bigger beauty houses to act quickly to remove the ingredient from their formulations.
Regardless, the story does stress just how important it is for everyone to read the Ingredients Lists on their beauty products – particularly if you have any kind of sensitivity.
If you suffer a reaction, stop using any new products immediately, and keep a record of it – so should you react again you should be able to review both Ingredients List and spot any common names that you may be intolerant to.
Whilst highlighting common irritants like MI is a step in the right direction, it’s worth remembering that there are many other preservatives and synthetic ingredients which can be just as sensitising (find out more here).
If you’ve experienced any kind of reaction and are looking for advice – please contact firstname.lastname@example.org and we’ll help you through it.